LOS ANGELES — California’s largest e-cigarette manufacturer ordered more than 20,000 e-cigarettes, batteries and a battery charger for its flagship facility, as well as other equipment, the company announced Tuesday.
The orders, which the company says will help it fulfill orders for the next six months, are a sign of the challenges that face e-cig makers as the market matures, but they also are the latest sign that vaping is getting more mainstream.
E-cigarette makers have long had to contend with a federal ban on the sale of tobacco products, but the industry has grown quickly in recent years.
Last year, more than half of e-liquid manufacturers sold through e-commerce platforms like Amazon.com, according to market research firm Euromonitor.
In February, e-juice maker Vapex Corp. said it would expand its operations by buying e-cigs from a major supplier and adding about 100 jobs to its workforce.
Other companies have been struggling with the same challenge.
While they are now regulated by the federal government, many of them are struggling with state regulations that limit e-smoking and vaping to indoors and restrict sales of tobacco and other products.